KEA is VSM’s CRM/Salesforce effectiveness product built keeping the sales force needs of pharma and medical device industries in mind. KEA has been in use in many large multinational and Indian pharma companies. We currently have over 10000 to 6000 users across multiple clients using some or all KEA modules. We also provide custom solutions and services for some of our clients.
With KEA – we aim to be a one-stop solution for the sales force and marketing functions of the pharmaceutical and medical devices industry. Our product team works consistently to improve and enhance the product keeping in mind the existing gaps in the industry. As a company, we want to bring good user experience and an efficient product to your doorstep. Some of the key new features of KEA are:
- KEA – Apt – our mobile reporting app
- Decision Support Framework – real-time relevant data analysis
- Hosted on IBM Cloud for better Security
- User friendly E-detailing application
KEA for the pharma industry comes in 2 versions – Basic and premium which gives our clients the flexibility to choose the version that suits their needs the best. Clients also have the flexibility to start small with our basic version and upgrade to the premium version when the need arises. Please see Product details for more information.
Medical Devices Industry can be divided into three broad segments: Disposables, Implants and Capital Equipment. Each of these segments has its own specific CRM needs. KEA for the Medical devices offers a suite of features wherein our client has the flexibility to choose the feature they want and customize it the way they want to suit their business requirements.